Date Published:
Jun 01, 1998
Focus Area(s):
Code:
DRN 1998 Vol. XVI No. 6-b

This article features the case of the Bukidnon Health Insurance Program (BHIP). It discusses the various programs successfully undertaken by the Bukidnon provincial government through social marketing which aimed at encouraging various players in the health system to participate. It emphasizes the importance of constant coordination and exchange of information and ideas between local and national government to ensure the success of the DOH's programs.



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